Just Because Love Does magnolia pattern

Our Mission

Medically Mindful, Threaded with Healing and Hope

At Just Because Love Does, we create beautiful, medically mindful clothing that brings comfort, dignity, and peace to those navigating life’s most challenging moments—especially patients facing serious medical conditions like cancer.

Our mission is rooted in compassion and ethical care. From responsibly sourcing materials to partnering with ethically certified manufacturers, we ensure every product is made with purpose and integrity.

Philanthropy is woven into every stitch. Giving back isn’t an initiative—it’s our identity. Through every garment, we aim to uplift those in care and extend that compassion beyond the bedside. By supporting charitable causes and community efforts, we expand our mission. Just because love does.

Learn About Charities We Support
Just Because Love Does Certified Fair Trade garment factory employees in India

Everything we create is guided by care for people and the planet. Our Certified Fair Trade factory upholds fair wages, safe conditions, and environmental responsibility.

Just Because Love Does founder Cindy Riedel-Mutti with her dog Bella

Where Joy Comes From

At Just Because Love Does, we believe joy is found in the quiet, sacred moments—when love shows up without being asked. Joy comes from giving, from nature’s healing presence, from the companionship of animals, and from the resilience born in recovery. It’s found in the warmth of a dog’s nuzzle, the strength of a rescued horse, the peace of a walk in the woods, and the grace of showing up for someone in need.

Joy is not loud—it’s layered in care, in comfort, in the little things. It’s the feeling of being wrapped in something soft when the world feels hard. It’s the gift of presence, the whisper of hope, and the reminder that love is always near.

We design with this joy in mind—because when life is difficult, love still gives, heals, and uplifts. Your joy is our joy.

With Heart & Purpose

At Just Because Love Does, we believe love shows up—especially in the hardest places. Born from a journey of healing and faith, our work is guided by the belief that every person deserves comfort, dignity, and care, no matter their circumstances.

Just Because Love Does heart icon

Compassionate Design

Every detail—from fabric to packaging—is designed with care, purpose, and respect for the person receiving it.

Just Because Love Does heart icon

Ethical & Sustainable

We prioritize people, planet, and health—choosing materials and partners that align with our values.

Just Because Love Does heart icon

Faith & Purpose

We are guided by gratitude and a belief that love heals, comforts, and uplifts—especially in life’s hardest moments.

A woman reading in her bed wearing the Just Because Love Does: Healing Collection pajama set.

Giving Back: 100% of Net Profits Donated

Our goal is to make a meaningful impact at every stage of our product lifecycle. From responsibly sourcing materials within to manufacturing through verified Fair-Trade practices, we prioritize ethical production.

Giving back is woven into the fabric of who we are. Our mission and values are rooted in compassion and community impact. One hundred percent of our net profits will be directed toward supporting local Kansas City charities, national nonprofit organizations, or reinvested into the company to drive sustainable growth and expand our reach to those who need us most.

Organizations We Support